American Marketing Association

American Marketing Association

The American Marketing Association is a nationally recognized organization designed to prepare students for post-graduation and to jump start their careers.

"The American Marketing Association (AMA) is the essential community for marketers.

In 1953, Neil Borden transformed the business world when he articulated the strategy of “Marketing Mix” in his AMA presidential address. Borden was just one of many AMA leaders who were not satisfied with existing best practices. These thought leaders sought answers for the future that would propel business growth and elevate the role of marketing.

Today, the AMA leads an unparalleled discussion on marketing excellence. Continuing in the tradition of Borden and so many others, the AMA offers differentiated content that focuses on the tension between Best Versus Next Practices™.

With content coming from unrivaled scholarly journals, like the Journal of Marketing, and award-winning publications, like Marketing News, the AMA offers a robust perspective that understands marketer are expected to provide both solutions for today and solutions for tomorrow.

No other organization provides more ways for marketers and academics to connect with the people and resources they need to be successful."

Our Mission: The AMA strives to be the most relevant force and voice shaping marketing around the world; an essential community for marketers.

We accept any Kent State student in any major! We are not limited to only marketing students.


Meetings will be held every Wednesday evening at 7-8pm in room 215 in the Business building.

Membership Requirements

Full-time or part-time student attending Kent State University.

Paid the full dues of $77 American dollars.

Social Media

Facebook: @ksuamachapter or "Kent State University American Marketing Association Chapter"



The American Marketing Association of North America

Campus Location