According to a recent NACE Student Survey, nearly 92 percent of college seniors have a social networking profile, but less than one-third have used social networks in their job searches. Many employers now have a social media presence, and according to a 2009 study by CareerBuilder.com, 45 percent of employers use social networks to screen job candidates.
Remember, as important as social media is, online methods should supplement, not replace, in-person job-search techniques.
Source: Lindsey Pollak, Global Campus Spokesperson for LindedIn.
Social Media Job Search
Emails and Phone Calls
Emails and phone calls are common ways to connect with potential contacts.
- Always proofread emails for spelling and grammar errors.
- When sending email, use a subject line with concise and informative language and a signature that includes your full name and appropriate contact information.
- Avoid slang, long sentences, and consider using your kent.edu email address to maintain a high level of professionalism.
Sample Email for Networking
Dear Ms. Jones,
I am a junior at Kent State University majoring in psychology and was given your name by Professor Smith as someone who could provide me with some career guidance. I have been considering a career in research and am intrigued by your study results. I have read many of your articles in Psychology Today and find your field of research fascinating. I would appreciate the opportunity to speak with you to learn more about how you entered the field of research as well as gain some insight into the profession. Additionally, I am considering an internship this summer and would be grateful for any advice and/or leads that you could provide.
I am hopeful that you might have a half an hour to speak with me either in person or on the phone about your career and background. I will call you within the next three days to arrange a meeting or a time for a phone conversation.
Thank you in advance for your help.
Sample Phone Script for Networking
"Hi Mr. Johnson.
My name is Kent Student and I am a senior at Kent State University majoring in Marketing.
I picked up your business card at your table at the Fall Job & Internship Fair and am interested in learning more about your industry.
I am considering an internship and career in marketing for a non-profit organization and I noticed that your organization has had a great deal of success in public relations over the past five years.
Would you be available to meet with me so I can learn more about how you found your position and your opinions about the future of non-profit organizations?
I'd be happy to come to your office to meet, or to speak on the phone if that is more convenient.
Is there a time in the next two weeks that works for you?"