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VCD, Glyphix Students Win ADDYs

Posted Mar. 15, 2010

The Akron chapter of the American Advertising Federation (AAF) held its ADDY awards event Friday, March 5. CCI and Kent State were well represented at the event by VCD students from Glyphix staffs from Spring 2009, Fall 2009 and Spring 2010; VCD Assistant Professor Valora Renicker; along with David Hassler and Nicole Robinson of the Wick Poetry Center. 

“With 27 people in our group, we outnumbered every other agency or business represented,” Renicker said.

With support from local businesses in the "Adopt-A-Student" sponsorships, six VCD juniors were able to attend and experience a professional awards event.

“Glyphix students designed and produced 21 table centerpieces which were a big hit,” Renicker said. “The new Akron AAF Web site employs a retro illustration theme playing off of WWII style propaganda, so the centerpieces were styled after CARE packages or ration boxes and paired with oversized "dog tag" table markers. The ration boxes contained lush chocolate desserts donated by West Side Bakery in Akron – not ration-like at all!”

A list of awards and students follows.
GOLD Awards in the Professional Category:
Spring 2009 Traveling Stanzas Bus Posters (Public Service Campaign) Each student contributed a poster design: Jessica Antol, Jason Bacher, Eric Celedonia, Aimee Crane, Elma Gildenhuys, Kim Hall, Khou Vue
Fall 2010 Peace Stanzas Bus Posters (Public Service Campaign) Each student contributed a poster design: Katie Barnes, Jameson Campbell, Joanna Chiu, Andrew Hendricks, Jake Kellogg, Joshua Kruszynski, Chris Seeds, Erin Stearns, Ruth Turner, Branden Vondrak

Student Category Winners and Awards:
GOLD – Peace Stanzas Logo, Branden Vondrak
GOLD – Roughs Broadsheet Jameson Campbell, Jake Kellogg
GOLD – "My Voice" Poster Design, Ruth Turner
SILVER – "Ode to My Body" Poster Design,  Erin Stearns
SILVER – "What I Want" Poster Design, Andy Hendricks

Illustration:
SILVER – Ruth Turner for "My Voice" Poster
SILVER – Andy Hendricks for "What I Want" Poster

“It’s an important validation of the quality of the design to have professionals appraise the student work,” Renicker said. “I think it’s a valuable experience for the students to be able to participate in an awards event. There they have the opportunity to see other work from the area and to meet professionals in the field. It’s also great to have those awards listed on résumés.”

Gold awards automatically advance to the regional level where they compete against award winners from 10 other AAF associations. Silver awards can be advanced for a fee, which offers another opportunity in the judging. Winners there advance to the national level.

“Glyphix students entering their designs in this competition is a longstanding tradition,” said VCD Director AnnMarie LeBlanc. “This year there was a record number of entries in the competition, and our students received top honors in both professional and collegiate categories. The ADDY awards are one indication that the School of Visual Communication Design at Kent State is preparing its majors for the professional world. The best measure of quality in design education is the success of a program’s majors. I would say these students are well on their way to successful careers.”

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Media Contact: Jennifer Kramer, 330-672-1960, jlkramer@kent.edu