Four creative groups across Kent State University earned 10 awards at the 2014 Akron ADDY Award ceremony, hosted by the American Advertising Federation-Akron (AAF-Akron).
Kent State’s University Communications and Marketing; Glyphix, a student-staffed design studio within the School of Visual Communication Design; Type High Press, a creative studio for experimental-student work in printmaking and graphic design also within the School of Visual Communication Design; and IdeaBase, a student-run integrated marketing communications firm in downtown Kent, all took home awards for their superior work submitted to AAF-Akron.
Kent State’s University Communications and Marketing department won two Gold ADDYs for its work on the Fashion School’s show book and app in the categories of Advertising for the Arts and Sciences and Digital Advertising.
“It is important to me that people understand the level of work we are capable of doing,” said Nick Moore, graphic design coordinator at University Communications and Marketing. “It is really rewarding when we gain a client’s trust and receive an award for the work we have produced for them.”
Glyphix won three Silver ADDYs for its promotional posters for the School of Visual Communication Design, Kent State’s Wick Poetry Center and Rough’s promotional postcards.
“It’s very meaningful to have the work of our students recognized, alongside work of professionals, by the AAF-Akron judges,” said Sarah Rutherford, creative director for Glyphix and associate professor in Kent State’s School of Visual Communication Design. “This recognition speaks to the high-caliber talent produced by the School of Visual Communication Design.”
The Kent State Type High Press won Gold and Silver ADDYs for promotional posters, both in the Collateral Material category.
“Anything I can do to publicize Type High Press is gratifying work, and getting awards for my efforts is a bonus,” said Bob Kelemen, instructor in Kent State’s School of Visual Communication Design. “It was fun to share the night with many current and former students whose work was also recognized.”
IdeaBase received Gold and two Silver ADDYs for its work done for the Kent State’s College of Communication and Information. The awards were won in the Collateral Material and Digital Advertising categories.
“This is a huge honor,” said Ian McCullough, creative director of the three awarded works by IdeaBase and graduate student in Kent State’s School of Visual Communication Design. “I think the greatest part is giving students an opportunity to get recognized for the work they produce. Even though IdeaBase is student staffed, the talent that is brought in can obviously compete at a highly professional level.”
The AAF-Akron is the local chapter for the national AAF Trade Association. The association recognizes incredible creativity, writing, design and project management in all forms of advertising across various types of mediums.