Kent State University has many resources on campus to assist you in planning special events. University Communications and Marketing has prepared a Guide to Special Event Standards to help event planners make optimal use of these resources and represent Kent State to its many audiences in a way that is of consistently high quality.
The guide covers:
- Planning and scheduling;
- Invitations;
- Publicity;
- Advance preparations;
- Guest relations;
- Evaluation;
- Resource directory; and
- Helpful checklists.
Please note: The UCM Web site and Guide to Marketing are currently being updated to reflect the university’s move from “Imagine” to “Excellence in Action.” Please check back soon for up-to-date resources that will help you promote Excellence in Action at Kent State University.
In the interim, if you'd like a copy (PDF format) of the existing, unedited Guide to Marketing, contact Ramona Stamm at rstamm@kent.edu.