Web Editor Reference Guide

Quick Text Tips

  1. One word:
    1. online
    2. website
    3. email (no hyphen)
  2. All lowercase - effective June 1, 2016
    1. internet
    2. web
  3. Kent State email address (not University email address, KSU email address, Kent email address, FlashLine address) 
  4. Advisor – use the -or ending, not –er
  5. Ampersand (&) — university style uses “and,”  not an ampersand unless an ampersand is part of the proper name of a nonuniversity entity or if it is being used as a navigation or  design element in the website
  6. Phone number treatment: xxx-xxx-xxxx (use hyphens, not parentheses)
  7. Time treatment 
    1. 9 a.m. – 5:30 p.m.
    2. 8:15 a.m. – noon
    3. noon is not capitalized
  8. Date/month treatment
    1. January 2010 (not abbreviated without a date)
    2. Jan.  15, Feb. 21, March, April, May, June, July, Aug. 22, Sept. 23, Oct. 31, Nov. 11, Dec. 12 (abbreviated with a date)
  9. Guidelines around KSU
    1. When referring to the university, avoid KSU. Spell out Kent State University in first reference, and then use Kent State or university in subsequent references.
    2. When university is used alone to mean Kent State University, it is in lowercase.
  10. Use "and" — avoid & (ampersand) — in names of Kent State programs, offices, departments, schools, colleges and divisions.
  11. On first reference, full department names are written out in entirety and capitalized (i.e., University Relations and Development). On second reference, it may be shortened and lowercased (i.e., development).
  12. Treatment of Kent State terminology and Spelling/Case
    1. catalog (not graduate catalog, undergraduate catalog)
    2. eight-campus system NOT network
    3. Kent State ID number (not Banner ID)
    4. FlashLine user name (not FlashLine ID, user name, email ID, user ID)
    5. FLASHcard (not FlashCard, Flashcard, FlashCARD)
    6. FlashLine (not Flashline or Flash Line)
    7. Kent Core (not LER)
    8. KSUview
    9. FlashFest
    10. See You @ College
    11. Student Green
    12. Preview KSU!

Note: You can use Siteimprove to locate phone number on your site.

View the Complete Guide to University Style VISIT THE SCRIBD.COM FOR AP STYLE BASICS

Universitywide Updates


Correct Incorrect
Counselor Education and Supervision Counseling and Human Services 
LaunchNET Kent State University Blackstone LaunchPad 
Office of Articulated Credit and Alternative Agreements Dual Enrollment
Fraternity and Sorority Life Greek Life
Institutional Research Research, Planning and Institutional Effectiveness
Center for Teaching and Learning Faculty Professional Development Center
University College Division of Undergraduate Studies
Department of Psychological Sciences  Department of Psychology
Westfield Insurance Campus Tour Center  Campus Tour Center
Office of the General Counsel University Counsel
Center for Adult and Veteran Services Adult Services
Office of Student Conduct Judicial Affairs
Office of Corporate and Community Support Center for Corporate and Professional Development
Women's Center Women's Resource Center
University Facilities Management Office of Campus Environment and Operations
Office of Global Education Office of International Affairs
College of Applied Engineering, Sustainability and Technology College of Technology
Center for the Performing Arts Music and Speech Center


Correct Incorrect Notes
Ritchie Hall Oscar Ritchie Hall (One-name policy for named halls)
Schwartz Center Michael Schwartz Center (One-name policy for named halls)
Lefton Esplanade Esplanade  
McGilvrey Hall   (Frequently misspelled)
MACC Annex Gym Annex  
University Library Main Library or Library (For the name of the building)
MAC Center MACC or M.A.C.C.  
Student Recreation and Wellness Center (SRWC) SWRC (No acronyms)
University Auditorium in Cartwright Hall Cartwright Auditorium  
Kiva KIVA (Not capitalized)

Quick Style Guide

  1. Primary Navigation Mega Menu Items
    1. Alpha order  (add all first then reorder)
    2. Minimum of four, maximum of 12
  2. Formatting
    1. Introductory paragraph
      1. The first paragraph or line should be more prominent, put introduction style on it.
    2. Subhead breaks – one return not shift enter
    3. Buttons – You should create a standard within your site and communicate that to your site admins to ensure consistency.
      1. Two types can be selected.
        1. Small - cyan 
        2. Primary - navy blue
  3. Content
    1. Quick accessibility requirements:
      1. When setting links, “click here” and “read more” should be avoided. Rather, set the link on a descriptive label. For example: Find more information about Wellness Programs (set the link on the wellness programs text).
      2. Images require alternative text tags (alt attributes), which display when a cursor rolls over the image or is read by a screen reader. It should describe what is happening in the photo.
      3. Photos and content should not include student names without their written permission.
  4. Photos and images
    1. Should be good quality
    2. Must be sized and saved for Web prior to uploading


  • Globally recognized
  • Nationally ranked
  • Locally vital
  • Programs, schools and colleges ranked among the world’s best
  • Top-tier, Best National Universities — U.S. News & World Report
  • Generates $1.96 billion annually in added income to the Northeast Ohio economy
  • More than 227,000 alumni worldwide
  • Celebrating more than 100 years of excellence

Kent State University is the region’s first-choice public university.
Enrollment Counts — more than 41,000 students
Kent Campus, 28,981; Regional Campuses, 12,024 (We use fall enrollment figures for the entire year.)

Leadership Changes

Fall 2016 Changes
  • Jack Witt, vice president, Human Resources (effective Sept. 6, 2016)
Summer 2016 Changes
  • Susan Stocker, Ph.D., interim dean of Kent State University at Geauga (effective Aug. 20, 2016)
  • Stephen Sokany, vice president for Institutional Advancement and executive director of the Kent State University Foundation (effective Aug. 8, 2016)
  • Melody Tankersley, Ph.D., dean, Graduate Studies (effective Aug. 1, 2016)
  • Mark Mistur, dean, College of Architecture and Environmental Design (effective July 15, 2016)
  • David Dees, interim dean, Kent State University Columbiana County Campuses (effective July 1, 2016)
  • Nathan Ritchey, vice president, Kent State System Integration (effective July 1, 2016)
  • Mandy Munro-Stasiuk, associate provost, Academic Affairs (effective June 1, 2016)
Spring 2016 Changes
  • Rebecca Murphy, interim vice president for university relations
  • Mark M. Polatajko, senior vice president, Finance and Administration
  • Denise Seachrist, dean, Kent State University at Stark  
  • Jarrod Tudor, dean, Kent State University at Geauga and Regional Academic Center
Fall 2015 Changes
  • Shay Davis Little, interim vice president, Student Affairs
  • Willis Walker, interim vice president, Human Resources
  • Paul E. DiCorleto, vice president, Research and Sponsored Programs
Spring 2015 Changes
  • James L. Blank, Ph.D., dean, College of Arts and Sciences
  • Lance Grahn, Ph.D., dean and chief administrative officer,  Kent State University at Trumbull
  • Amy Reynolds, Ph.D., dean, College of Communication and Information
Fall 2014 Changes
  • Bradley Bielski, Ph.D., dean and chief executive officer, Kent State University at Tuscarawas
  • AnnMarie LeBlanc, interim dean, College of Communication and Information
  • Denise Seachrist, Ph.D., interim dean and chief administrative officer, Kent State University at Stark
  • Steve Sokany, interim vice president for Institutional Advancement and executive director of the Kent State University Foundation
  • Jarrod Tudor, interim dean and Chief Administrative Officer, Kent State University at Geauga and the Regional Academic Center
New Trustees
  • Stephen A. Perry, Trustee
  • Perry "P.J." Kimmel, Undergraduate Student Trustee

Offices Moving

Spring 2017 Changes
  • Student Accessibility Services has moved to University Library (1st floor, near elevators).

Fall 2016 Changes
  • College of Architecture and Environmental Design, the building is located at 132 South Lincoln Street, along the Lefton Esplanade
  • Taylor Hall will be closed for renovations during the upcoming academic year.  Because of this, several departments have relocated:
    • The School of Communication Studies will be housed in the former Art Building (located next to the new Center for the Visual Arts) for the 2016-17 school year, and will return to Taylor Hall for the following academic year.
    • Offices for the dean of the College of the Arts will make a permanent move to Cartwright Hall, in the space formerly occupied by the Division of Research and Sponsored Programs.
    • The School of Visual Communication Design will remain in the former Art Building for the 2016-17 academic year and will move to its permanent home in Taylor Hall when renovations are done.
  • The Division of Research and Sponsored Programs has moved from Cartwright Hall to the second floor of the Schwartz Center. 
Spring 2015 Changes
  • College of Communication and Information has moved to 314 Library.
  • The units in the Division of Advancement — Institutional Advancement, Alumni Relations and  the Kent State University Foundation —  have moved to their new home the Center for Philanthropy and Alumni Engagement, 350 S. Lincoln St.
  • The Center for Corporate and Professional Development has relocated to the 2nd floor of 160 Administrative Services Building.
  • University Ceremonies, Events and Special Programs has moved to Suite 217E of the Schwartz Center. 
Spring 2014 Changes
  • The College of Applied Engineering, Sustainability and Technology has relocated to the Aeronautics and Technology Building, at 1400 Lefton Esplanade.
  • University College (formerly Undergraduate Studies) is now housed in the Center for Undergraduate Excellence at Olson Hall.