JMC 60009 Social Role of the Mass Media - 3 Hours
This course will focus on the social role of the media and how scholastic journalism students – and programs– have an obligation to maintain this journalism staple. Concepts like gatekeeping, news literacy, leadership and citizen involvement stem from the ethical and historical roots of media's social role. The course will assist journalism teachers as they develop educational processes more than just presenting the historical roots of social role—and responsibility theory. The goal is to prepare teachers who will then transfer working knowledge to students and their communities so will understand and continue the importance of this role into the future, no matter media platform used.