BYOB: Build Your Own Brand!

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Wednesday, March 4, 2020 -

5:30pm to 7:00pm

University Library

Build Your Own Brand: Confidence & Skills for Your Career

Between monthly group meetings, participants will meet with LaunchNET advisor and/or mentor

Each session will be from 5:30-7pm, and consist of an engaging topic speaker plus time to apply the concepts discussed in the first part of the session. So bring your laptop, a notebook, and your creativity! 

Series Overview:

February 12 

THINK: Entrepreneurial Mindset & Ultimate Confidence

with Austin C Briggs

  • Introduction & Background
  • Finding your passion and connecting your passion to a higher purpose
  • Why optimism is essential
  • Sources of fuel (motivation)
  • WORKSHOP: Engage with your mindset

March 4 

LEARN: Marketing Brand You

with Kevin Greene

  • Who is Kevin? What is marketing?
  • How to make your marketing/branding sticky?
  • Activity: Identify some sticky brands
  • What is YOUR stickiness factor?
  • WORKSHOP: What is your pitch? And making it “sticky”: Write it, practice it, refine it.

April 8

BUILD: My success is our success; My brand is our brand 

with Tyrone Russell

  • Shifting perspective; Own your Successes!
  • Surround yourselves with others who can help
  • Activity: the Art of Networking
  • Skill building: How to start conversations to start building a team around you
  • Finding a mentor & how to be a good mentee
  • WORKSHOP: Using WISR & LinkedIn

Final Session: Pulling it together - Panel & Graduation

Date TBD

  • Big picture: Why is this important, especially for entrepreneurs and UR/M students?
  • Making it Real: LinkedIn, social media, business cards, etc.
  • Finding the money to make it happen; good planning
  • Meet a mentor
  • What’s Next? Becoming a Mentor

April 29: Celebrate!

BYOB participants get the chance to attend Akron BB event with speaker Daymond John

Dinner & presentation at Akron BBB with Daymond John

A limited number of participants will be invited to the Spark to a Flame dinner and presentation with Shark Tank's Daymond John as a speaker.