Communication Studies Major


When employers are asked what they look for in new hires, communication skills top the list every time. The key to the Bachelor of Arts degree in Communication Studies is flexibility. The curriculum allows students to design an individual, communication-based program of coursework that prepares them for the future. The Communication Studies major provides students with the knowledge, skills and abilities to succeed across professional industries - from government and business to nonprofits and education. The program's mission is to teach students to communicate effectively, lead responsibly, understand how communication affects identities, communities and cultures, think analytically and reason critically.

Students can complete the Communication Studies major in its entirety at Kent State Stark.

The Communication Studies major comprises the following concentrations (both of which are offered in-person or fully online):

  • The Applied Communication concentration allows students to gain expertise in organizational communication, advanced presentational speaking, professional writing and visual design. Students combine theoretical knowledge and technical skills while mastering professional tasks such as conducting training seminars, creating web content, designing promotional materials, managing communication campaigns and writing press releases.
  • The Communication Studies-General concentration features flexibility and choice. Students create a personalized plan of study tailored to their specific academic interests and career goals in areas such as global and intercultural communication, advocacy, social media, corporate communication and workplace consulting, presentational and motivational speaking, campaign design and more. This concentration is appropriate for those who have diverse academic interests. It permits students to take courses across the schools in the College of Communication and Information and provides space for electives that students could use to pursue a minor in another discipline.



  • Display competence in verbal, nonverbal, and written communication.
  • Advocate courses of action to stimulate improved decision-making.
  • Influence others through demonstrated presentational speaking skills.
  • Communicate ethically.
  • Foster inclusive dialogues and tailor messages that respect diversity, empower others, and bring about social change.
  • Articulate creative, effective, and evidenced-based solutions to communication problems.
  • Coordinate action, solve problems, foster well-being, engage in critical thinking, and participate in civic life.
  • Communicate effectively in a technological, multicultural, and global society to bring about meaningful social change.  
  • Apply information and media literacy in an effective and ethical manner.

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