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Social Media for Business certificate (48 hours)

Get in on this exciting and growing way to communicate, market, and serve your customers and clients. From Facebook to Twitter, blogging, YouTube, LinkedIn, and more, discover the new principles of communication that apply across all networks and how these specific social networks work and the possible uses for your organization.

Learn how social networks are used to develop a two-way communication and marketing strategy for your organization. Then find out what you can be doing, what you should be doing, and take back a plan to integrate social networks into your communication and marketing.  Whether you are new to social networks or already involved, you will come away with both an understanding of social networks and practical, how-to techniques to integrate social networks into your organization or business.

This online certificate program includes a trio of four-week courses: 

• Introduction to Social Media
• Marketing Using Social Media
• Integrating Social Media into your Organization

Take one or more individual courses ($195 each) or save money and earn your
certificate ($495).

Course(s) begin April 7 and June 2, 2014.