Environmental and Brand Design on a Grand Scale
Speakers from influential design firm Jack Rouse Associates to visit the School of Visual Communication Design and speak with students about environmental graphics and brand experiences on March 6 at 7 p.m. in room 202 of the Art Building.
Located in Cincinnati, Jack Rouse Associates (JRA) plans, designs and realizes exceptional visitor experiences for entertainment, cultural, sport and corporate clients around the world. Named by The Wall Street Journal as “one of the world’s more prominent design firms,” JRA is a multi-disciplinary firm that has been structured to conceive, visualize and realize unique audience experiences around the globe.
Some clients include Ferrari World Abu Dhabi, LEGOLAND California and Windsor, Lao Niu Children's Discovery Museum of The China National Children’s Center Beijing, Volkswagen's Autostadt Wolfsburg, Germany, The Crayola Experience family destination, Daytona 500 Experience and Jim Beam Urban Stillhouse Louisville, Kentucky.
In Brand Experience design, their work spans the spectrum: Whether it’s designing a hi-tech visitor center, producing a temporary or traveling exhibition, developing a “behind-the-scenes” tour, or executive producing an entire theme park based upon a corporate brand, JRA delivers innovative visitor experiences that dimensionalize the essence of a brand and forge lasting, emotional connections with consumers.