Incoming students cheer at 2024 freshman convocation.

Rally towels, strobe lights and the Marching Golden Flashes added to the celebration on Aug. 16, when Kent State University welcomed its Class of 2028 with a rocking pep rally at the Memorial Athletic and Convocation Center. Freshman Convocation is designed to get incoming first-year students excited about the start of their academic careers and to introduce them to university deans, faculty and administrators who are there to help them throughout their educational journeys. President Todd Diacon entered the MAC Center to thunderous applause, and delivered an address reminding studen...

MKTG 35056 Social Media Marketing

Course Name: MKTG 35056 Social Media Marketing

Description:  This course aims to provide students with a comprehensive understanding of social media marketing, specifically focusing on luxury French brands within the fashion, design, and retail apparel industries. Students will explore topics such as developing content and brand presence on social media, strategies for increasing audience engagement and interactions, and creating effective campaigns, among others.

Credit Hours: 3

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