Business Writing: Keeping it Professional
Participants will learn to craft effective business communications, including emails and letters, keeping them professional through clear, concise messaging. Additionally, the program will prepare participants to write more persuasively to garner stronger response rates.
Upon conclusion, participants will have a strong grasp of writing with audience awareness in mind.
Note that Kent State will request writing samples from participants for the facilitator to review to better understand where participants struggle. This ensures that the program is tailored to meet those needs. Key topics include:
- Understanding Audience and Why it Matters
- Adapting to Audiences
- Writing With Purpose
- Seven Tips for Clear, Professional Writing
- Avoiding Prepositional Strings
- Getting Rid of “Empty Boxcars”
- Homophones
- Concise – Consistent – Documenting in Client Relationship Management (CRM)
- Emails
- Keeping Salutations Formal
- Business Letters
- Grammarly as a Free Resource to Writers
- Words NOT to use in Business Writing
- Journalistic Integrity
- Writing with Current Issues in Mind; Being a Courteous Writer
- Readability Scores
- Delivering Tough Messages
We can tailor this program and deliver it on-site or virtually for your employees and leaders.
Facilitator
Kiersten Troutman, M.A. is a professionally trained resume writer and member of the National Resume Writers’ Association (NRWA), an author, and business writing consultant for Kent State University.
"A good experience with many items I would not have thought of."
Michael McCrone, Project Manager, SITE Centers Corp.