Persuasion

Presenting a Persuasive Business Case

POSTED: Jul. 27, 2016

Program ParticipantA problem has been reoccurring for years. Everyone agrees it is time to stop talking about it and finally implement a solution. Yet, every time a solution is presented to decision-makers, the idea is met with resistance and no action is taken. Once this situation has happened a number of times, people who were creative thinkers and enthusiastic problem-solvers have now become complacent and silent.