The overall goal of the new Kent State University signage program is to provide a harmonious and integrated resolution in the following three areas of design:

  • Communication: Maximize usefulness and effectiveness of signage to viewer, achieved through choice messages, format, sign placement and empathy for user. 
  • Graphic design: Overall graphic format/style fulfilling functional and aesthetic needs, including typography/spacing, color, size and relationship of sign to setting.
  •  Hardware design: Achieve the highest level of durability within economic constraints, including fabrication, installation, maintenance and repair. Signage elements for Kent State separate into four basic categories according to the informational function they provide. The following bullet points refer to this statement:
  • Directional signs indicate directions for vehicular and/or pedestrian traffic. 
  • Identification signs identify a place, facility or structure. 
  • Informational signs provide a site map and directory of campus facilities.
  • Regulative and prohibitive signs communicate regulations and restrictions as they pertain to vehicles and/or pedestrians.

The official university signage guidelines are available through the Office of the University Architect.


Office of the University Architect
Suite 101 Harbourt Hall, 615 Loop Road Kent State University P.O. Box 5190
Kent, Ohio 44242-001
Phone: 330-672-3880

All external signage must be reviewed and approved by University Communications and Marketing in conjunction with the Office of University Architect prior to production. For assistance in acquiring approvals for outdoor signage, please contact University Communications and Marketing at 330-672-2727.