As a unit of the Division of University Communications and Marketing, the Office of University Communications and Marketing provides the necessary leadership for advancing the university's competitive position in the higher education marketplace. University Communications and Marketing identifies and strengthens the university's position, reputation and image through coordinated implementation of a universitywide marketing plan.
Designed to influence key constituencies with carefully framed strategies, key components of the marketing plan include advertising, internal communications, media relations, photographic illustration, publications, public relations and special events, as well as the university's presence on the World Wide Web.
University Communications and Marketing provides professional consultation and resources designed to assist the communications and marketing efforts of programs and departments throughout Kent State University's eight-campus system. This includes help with advertising, editing, graphic design, media relations, photography, publications, public relations, videography and Web coordination, along with information about event planning and making speeches and presentations.