Marcom Awards Submission: Social Media Campaign

Social campaign includes social graphic elements and supportive video for each of the 8 steps of our Flashes Safe 8 against COVID-19. It originally started as Flashes Safe 7 before vaccines were available. When people could begin getting the vaccine, we transitioned from Flashes Safe 7 to Flashes Safe 8.

Individual Safety Principals

Always Wear Your Face Covering

Wash Your Hands Frequently

Clean and Sanitize

Stay at Least 6 Feet Apart

Monitor Your Health Every Day

Reach out

Flashes Take Care of Flashes

Get Vaccinated

Transition from Flashes Safe Seven to Flashes Safe Eight

Kent State developed its Flashes Safe Seven protocols in 2020 to protect the university community during the COVID-19 pandemic. As of 2021 the University has added an eighth extra step: Get vaccinated if you are able.

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All eight steps of the Flashes Safe Eight Safety protocol