With the launch of its 2018 Giving Tuesday campaign on Nov. 1, Kent State University has again transformed what was just a one-day fundraising initiative into a monthlong giving campaign to support student scholarships, expanded programs, study away initiatives and 21st-century facilities.
The Classy implementation was successful with the official launch of the Giving Tuesday campaign on Wednesday, November 1, 2017. As you may recall, the Classy platform provides the unique ability to allow participants to crowdfund, increasing the number of people who part take in this year’s campaign.
Kent State University’s Giving Tuesday 2017 doubled the 2016 campaign – hitting more than $1 million just before midnight on Tuesday, Nov. 28. The single largest gift of the day was a $100,000 donation to the Fashion School Study Away Fund. From multiple student study abroad scholarships to research opportunities and poetry programs, there were more than 40 featured giving options across the Kent State system from which to choose.
Kent State University’s Giving Tuesday 2017 doubled the 2016 campaign – hitting more than $1 million just before midnight on Tuesday, Nov. 28. The single largest gift of the day was a $100,000 donation to the Fashion School Study Away Fund. From multiple student study abroad scholarships to research opportunities and poetry programs, there were more than 40 featured giving options across the Kent State system from which to choose.
Kent State University kicked off the season of giving early this year on Nov. 1 with the launch of its 2017 Giving Tuesday campaign. In a departure from efforts of past years, the university extended the fundraising initiative through the entire month of November, leading up to Giving Tuesday, the Tuesday after Thanksgiving, on Nov. 28. Giving Tuesday is the unofficial worldwide beginning to a season of philanthropic giving to nonprofits that follows Black Friday and Cyber Monday.
Kent State University kicked off the season of giving early this year on Nov. 1 with the launch of its 2017 Giving Tuesday campaign. In a departure from efforts of past years, the university extended the fundraising initiative through the entire month of November, leading up to Giving Tuesday, the Tuesday after Thanksgiving, on Nov. 28. Giving Tuesday is the unofficial worldwide beginning to a season of philanthropic giving to nonprofits that follows Black Friday and Cyber Monday.
