Commonly Used Question Types

  • Descriptive Text
    • Simple text display with no user input. Use for introduction messages or special directions.
  • Multiple Choice
    • Encompasses both “Single Answer” and “Multiple “Answer” (“check all that apply”) questions.
  • Text Entry
    • User enters text. Pair with content validation to assure data quality, especially when the desired response is a number (e.g. “How many years have you been teaching?”)
  • Slider
    • User clicks and drags a marker along a number line. The researcher sets the minimum and maximum values for the line. Responses are recorded as numeric values. Can be used as an alternative to text entry with numeric content validation.
  • Matrix Table
    • Compactly presents a table of several items that are all answered on the same scale. Often used with Likert scales, but can also use text entry or constant sums.
  • Constant Sum
    • User enters numeric values that are then summed to get the total. In order to make sense, the numeric values being captured must have the same units. Example: “In the last week, how many hours did you spend on: 1. Replying to emails? 2. Grading? 3. Planning lessons?”
  • Rank Order
    • Users are shown a list of items and must order them from “top” (1) to bottom (last).
  • Timer
    • Records how long a user has spent on a given page of the survey and how many times they have interacted with it (number of clicks). Useful for estimating how long it takes to respond to labor-intensive questions, as well as detecting if respondents are satisficing.
       
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