Bowen is the Director of Strategic Communications and External Affairs for the Ambassador Crawford College of Business and Entrepreneurship at Kent State. In this role, she is responsible for marketing College initiatives as well as graduate and undergraduate programs. She administers all college social media channels to support efforts to recruit and retain students. In addition, Bowen teaches social media marketing in the Ambassador Crawford College of Business and Entrepreneurship. Prior to working in higher education marketing, Bowen worked as a journalist for a daily newspaper in Stark County. In addition to her reporting duties, she worked to bring the newspaper into the digital age, launching a social media presence, incorporating multimedia storytelling into reporting practice and building website offerings for readers. She enjoys staying current all things related to technology and social media and helping organizations share their stories in the most engaging way possible. She serves as President-elect for the Public Relations Society of America (PRSA) - Akron Chapter and is a member of the Akron Chapter of the American Advertising Federation.