Today's patients aren't haphazardly browsing online directories when in need of a foot & ankle physician - they're looking for key information like office hours, location, website and specialty to determine if your practice is a viable option for them. The high level of patient intent-to-book makes accurate directory listings a simple and essential marketing tool for every podiatry office.
Believe it or not, your practice likely already exists in multiple directories, perhaps even without you knowing. How? Web publishers use "crawlers" to gather information from disparate sources, often unbeknownst to you and without your input, resulting in inaccurate information about your practice. These faulty listings result in missed potential patients - your office location is incorrectly placed on a map, your contact informaiton is outdated, or your listing shows only poor reviews. Taking back control is easy!
In order to advance patient reach through directories, your listings should be kept correct, complete and consistent across the web. Podiatry Content Connection is a KSUCPM partner that optimizes your presence for you on 70+ directory sites - from ZocDoc to Google My Business. Podiatry Content Connection claims your existing listings, eliminates duplicates, and creates a more consistent, accurate portrait to present to patients across the web. To learn more and to schedule your free Practice Acceleration Session, text or call 917.572.5088 or email Randy.Rosler@PodiatryCC.com.